Association Project Management -APM


My Top 10 Favorite Apps for Small Business Entrepreneurs

by Andrew C McElhannon, Owner, CPCS, Association Project Management

I recently started two home-based businesses, and one of my first concerns was keeping all my work organized, keeping my client database readily available, and would I be able to bill out all my work timely and accurately without any hiccups? So, I started researching office automation systems and, while there are many excellent choices out there, some were out of my price range for these new start-ups which hadn’t yet generated any substantial income to off-set the operating expenses. Instead, I chose one that had a low annual fee, but would still meet all my needs day-to-day.

Then, as I began doing the particular work I had set out to pursue with my businesses I began to find other applications which assisted me in streamlining the work while offering me the technological advances that put me ahead of competitors. They’re all super-easy to use, and several of them are even FREE! So, today I want to share them with you, because so many of you are looking for ways to make your new, entrepreneurial venture the best it can be, without having to be a computer whiz, and without breaking the bank.


I love Evernote. Since I discovered it about a year ago, I’ve begun using it extensively in my work, and just for fun too! I use it mostly with my cell phone, because I can dictate writing on the go, and then when I get back to my office, its already synced up on my laptop – I just have to edit it. Best of all – it’s a free download. Expanded levels of service do carry a subscription fee, but at most – $7.99 a month – it’s still paltry compared to other apps.

When you Google Evernote, it says: “Evernote: Get organized. Work smarter. Remember everything.” That pretty much says it all, but then the meta-tag goes on to say: “Organize your work and declutter your life. With Evernote on your desktop and mobile devices, your notes are always with you and always in sync.” That’s Evernote in a nutshell, but it does so much more: (and here’s a great article all about these points)

There are many other ways to record information, but perhaps really none as feature-rich and universally accessible as Evernote. There are tons of plugins for Evernote too, so you can pretty much mold it to your exact needs.

  • It’s a Universal Inbox: Store Anything You Can Imagine in One Place
  • It’s Digitizes Your Physical Notes and Backs Them Up in The Cloud
  • It’s Great for Task/GTD (get this done) Management
  • It Rocks for Note-Taking, Whether Simple or Detailed
  • It Works as a Digital Reference System, Great for Research Work or Archiving Material
  • It Allows for Multiple Special Notebooks


Others use Evernote to preserve their:

  • Meeting notes
  • Client/project notes
  • Home contractor phone numbers
  • Songs (chords, tablature, etc.)
  • Technical knowledgebase
  • Travel plans
  • Motivational quotes
  • Usernames and passwords (I might think twice about that)
  • Recipes
  • Important (e.g., kids’ medical) documents (another thinker)
  • Bucket list

Those are the main reasons / ways many Lifehackers are using Evernote.


This is the one that I was telling you about in the beginning. Their positioning statement is: Chaos. Simplified. When you first begin planning your new venture, you will say to yourself more than once “How am I going to do all these tasks completely and consistently – every time?” Well, my friend, 17Hats is the answer for that. Apart from the catchy app name – which obviously comes from the feeling all business owners ultimately have of wearing many hats to get the job done – 17Hats will make you feel and look professional right out of the gate!

17hats is the ridiculously easy, complete system that helps automate, organize, and optimize small business management for freelancers and entrepreneurs. Honestly, it’s not as intuitive to use as I think it should be, but once you get the hang of navigating around the system to do what you need, it’s really quite the bomb! And, they have an excellent Knowledge Base with Tutorial videos, articles, and walk-throughs.

You can sign up for the Free starter account here, but you’ll want to invest the full $299 annual fee to really take advantage of everything 17Hats allows you to do:

  • Get your Money – Their library of templates helps you customize Professional Invoices, E-signable contracts, Custom proposals, and with bank account or payment processing app (like Square) integration, you can collect money from clients electronically, instead of waiting for the US Postal Snail to deliver their check.
  • Do less Work – Automate project processes, create a library of templates, and generate automatic payment reminders.
  • Add more Clients – Create lead capture forms, client questionnaires, and new client notifications
  • Keep it Clean – 17Hats offers a client dashboard, allows you to sync multiple email clients and calendars, has Time Tracking* and task lists, and the overview dashboard lets you view your daily priorities at a glance.

*The Time Tracking feature is especially handy if you need to get paid by the hour, and keep up with how much time you send on a project, or even individual project segments. You can even print out and attach time reports to itemize your invoices if you need to.

  • Handle Scary Accounting – Super-simple bookkeeping tools, integration with QuickBooks online, Tax reports and P&L statements, and the ability to connect to over 200,000 financial institutions electronically!
  • Stop Worrying – Access your account anytime, anywhere*, have Secure Data Protection, and none of your profile or account information is ever shared with 3rd parties by 17Hats!

*Some functionality of some of the features is not available on the phone app, but you can see most everything you’d want to do a “look-over” mobilly, if you wanted to.


You’ve probably seen this one advertised on TV. This free* app allows you to take the guesswork out of your mileage logging and reporting. No more scratching down the odometer mileage when you start or finish, or mapping the mileage on Google maps and doing the math – MileIQ does it all. Best of all, it just works in the background from your phone while you drive. No buttons to press to start or stop. Your miles are automatically logged and recorded creating a complete record of all your tax deductible and reimbursable mileage (Yes, you can pause it when you don’t want to record all your mileage).

    • Tailored to fit your needs
    • Detailed reports at your fingertips – or your printer
    • A swipe classifies every drive – categorize which drives are business and which are personal
    • Mileage reporting on any device – laptop, desktop or tablet

*Basic is Free and gives you logging for up to 40 drives every month – you can upgrade at any time; Two levels of Premium offer monthly or annual billing at a discount – $5.99 or $4.99 respectively, a 20% savings for annual, and unlimited drives are logged monthly; and there’s MileIQ for Teams of drivers featuring a volume discount, single billing, premium support and personalized training.



If you have been using other social networks in favor of Google Plus, your business could be missing out on some very important benefits.

In the last few years the network has undergone some major updates—including the way it helps businesses connect with customers and prospects.

Why Google Plus for business?

Like all social networks, Google Plus, also known as Google+, presents an opportunity to connect with a community of customers and fans. Unlike other networks, Google Plus has significant impact on SEO and search traffic volume. Here’s why you should pay attention:

  • Local search results – Google Plus Pages for businesses are now managed through Google My Business, a platform that makes it easy for customers to find and connect with your company.
  • Long-term SEO value – Google Plus remains a key part of organic search rankings and brand visibility. As SEMrush points out, “…the simple fact is that studies of SERP ranking factors continue to highlight the influence of Google My Business signals (and therefore Google Plus) have on your organic rankings.”

The lesson? It pays to sign up for Google My Business and optimize it for your target audience.

  • Influence over potential buyers – Google Plus accounts are no longer required for customers to leave reviews. That means anyone that does business with you can share their experience. You can use business reviews as a way to get more credibility, increase your organic search ranking, and influence potential buyers to check you out over the competition.
  • Resources at your disposal – In addition to Google Plus, you have a ton of other Google resources at your disposal—Communities, YouTube, Gmail, Google Maps, Hangouts, AdWords—all intended to help you maximize your marketing strategy.
  • Community engagement – By strategically organizing your connections on Google Plus, you can segment key audiences and share relevant content. It’s a great opportunity to get +1s, re-shares, and replies. A study conducted by HubSpot showed that sites using the +1 button get 3.5 times more visits on Google Plus. This is a great opportunity for you to join the discussion or get engagement on your own content.


Ripl (pronounced “ripple”) is Social Media marketing for small business. Create eye-catching animated videos that help your business stand out on social media and improve customer awareness. Its FREE (yes, there’s a paid version with more features), and works really well with Facebook.

Social media has exploded with businesses and brands posting an ever-increasing amount of new content every day. However, certain kinds of posts work better than others. Research shows that compelling animated video posts provoke the best engagement rate (likes, followers, re-sharing, etc.) and customer response. This leads to more customer loyalty, stronger customer advocacy and more new customers over time.

Small business owners also need a compelling brand identity and online customer engagement in order to compete, grow and thrive. Your customers will tell your story best… if you provide them a memorable story to share and make it easy for them to show their love!

Ripl is the mobile app designed to help you do just that. The Ripl app is simple, quick and intuitive because business tools should do the work for you, not make more work for you.


I LOVE Flyp, because I do independent contract work for clients all over the Southeast, and when I need to have a local phone number (and you do, because you know clients you call at least screen numbers by caller ID before answering, and if it’s not local, it must be a pesky “sales call”, right?) Flyp gives me as many as I need for business – and on the cheap!

Flyp gives you the highest quality calling and texting from multiple phone numbers, all from your personal device. No more unreliable Wi-Fi calling. What are you waiting for? Flyp is so-o-o inexpensive – Flyp has simple, modern pricing that we can all understand. Right now, Flyp is offering a 7-day free trial on your first Flyp number, and each Flyp number is only $7.99/month or $79.99/year!!

  • Unlimited calling
  • Unlimited texting
  • Customize your voicemail
  • Choose your area code

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Tiny Scanner

This app makes a great “Wine and Cheese”-type pairing with MileIQ. Especially if you’re on the road a lot with your business. Not only does it turn your phone or tablet into a portable .pdf scanner – great for saving all those meal and hotel receipts – it’s un-promoted feature of saving on Chiropractic bills as well is a life saver!: No more riding mile after mile on a wallet full of receipts – Guys, you know what I’m talkin’ about. ‘Nuff said.


One of the most impressive Free apps out there today, Prezi (short for Presentation) takes PowerPoint to the next level with cool animation and easy shareability. The presentation software uses motion, zoom, and spatial relationships to bring your ideas to life and make you a great presenter. Customizable templates let you create dynamic, individualized presentations. You put in your text and images and then choose a color scheme, theme and filters. Prezi is free if you don’t mind sharing your presentations with its online community or $5 a month if you want to keep them private.


Hootsuite is a Social Media Marketing & Management Dashboard, allowing you to Manage all your social media in one place. From finding prospects to serving customers, Hootsuite helps you do more with your social media. The basic Premise is this: Save time by managing all of your social media marketing efforts from a single dashboard. With Hootsuite’s platform, you get the tools to manage all your social profiles and automatically find and schedule effective social content.

Features include Scheduling of Social Media Posts, Content Curation, Analytics, Monitoring, Team Management, Contests, Security of your brand, and Apps and Integrations with over 250 best-of-breed technology partners in the Social Media ecosystem.

Plans start Free for 1 user with 3 social profiles (i.e.- Facebook, Twitter, LinkedIn), and go up from $19 a-month for 1 user with 10 social profiles to customized pricing after breaching the Team ($99 mo. – 3/20) or Business ($499 mo. – 5-10/50) levels.

Guys and Gals – if you’re doing Social Media marketing on any level for your entrepreneurial, new or existing business – You need to be using Hootsuite. Period.

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In addition to Hootsuite, you’ve probably heard of MailChimp but don’t know anything about it.

MailChimp is relatively new to me as well, as far as actually using it, but I am rapidly growing to love what this application does for one of my businesses – and does it for Free!

If you’ve been looking for Automation Software to do email marketing for your business – almost hands-free after setup – and you just can’t bring yourself to stroke a 4-digit check for Infusionsoft, then MailChimp (or another of your choosing) is for you.

Don’t get me wrong – Infusionsoft may be just what you’re looking for in your business, especially if you have more than 2,500 contacts and you send more than 12,500 emails (That’s 5 emails per contact, not individual emails) each month to market to them. I’m not there yet. If you need a system that does that for you, then I’d suggest you do your research – and start here. It’s as good a place as any I’ve seen.

Here’s why I chose MailChimp: It does the functions I want it to do for me in my email marketing / client follow-up processes, and I’m using the Free version to accomplish that, plus I ordered this step-by-step setup guidebook on Amazon for $10. That’s it, basically. The other thing I like about it, is it’s expandable – or, scalable – a new term I picked up this year – meaning it grows with my business with other features it already has that I may not be using yet.

MailChimp provides marketing automation for e-commerce businesses. It allows you to send beautiful emails on an automated schedule, if you like, connect your e-commerce store, advertise, and build your brand. Millions of people and businesses around the world use MailChimp, which has been around since 2001. The company started as a side project funded by various web-development jobs. Now they’re the world’s leading marketing automation platform, and they send more than a billion emails a day. They democratize technology for small businesses, creating innovative products that empower their customers – you and I – to grow.

MailChimp’s robust marketing automation makes sure your emails get to the right people at the right time. Target customers based on behavior, preferences, and previous sales. Trigger a series of emails with a single API (if “this”, then “that”) request. Use the built-in segmentation to build custom rules. Delight your fans with a free gift. And when you’re finished, get in-depth reporting insights to make every automated series you send better than the last.

Marketing automation is like a second brain for your business, a brain that automatically helps you find and connect with your audience so you can build your brand and sell more stuff. Activating your MailChimp brain is free and easy. Explore 10 of the most powerful automations that handle the marketing stuff so you can focus on the rest of your business. Then, Sign up for MailChimp. You’re Welcome.


Well, that’s it. It’s a pretty comprhensive list, and if you are in small business, you should be using at least 3 of these regularly – if not all 10 – there’s something here for everyone. If I can ever answer any questions about these, feel free to reach out to me. I’m not a professional with any of these by any stretch, but we can find an answer for you. Most all of these have fairly comprehensive knowledge bases on their product websites, or a hotline # we can call. We’ll get you there.

Good Luck!

Innovative Workers’ Comp Risk Management: Using an ATC as an Active Intermediary

A Practical Solution

It makes sense. Active participation in the recovery process when an employee is injured can make sure that lines of communication are good and that he or she is able to come back to work when able to do so.

Our associates at Piedmont Orthopaedic Complex have pioneered a system that promotes direct engagement between the employer and an injured worker via the participation of a certified athletic trainer (ATC). The process is proving to be highly effective at increasing the confidence of injured team members, accelerating the return to work, and reducing risks of claims that wind up in litigation.

Typically, a third party administrator (TPA) becomes the main point of contact for an employee who is working through recovery. Because the TPA is basically a claims processor, the level of engagement is low. Employees can easily become frustrated when bureaucratic processes become problematic.

Operating within the plant or office environment, the ATC is directly involved when an injury occurs. They can operate proactively if an employee is experiencing pain at work and typically they are the first point of contact when an injury occurs. If a workers’ compensation claim is filed, the ATC becomes an active intermediary, communicating with the employer, the employee, the TPA, and other medical personnel that may be involved.

Proven Strategies for Reducing Workers’ Comp Costs and Risk

A short “case study” video below will give you some insight to how ATC’s working in an in-plant clinic have impacted employee morale and recoveries at one Georgia employer. If you’d like to learn more about how to structure a comprehensive and scalable plan for a cost-effective workers’ compensation program, you’ll want to attend the upcoming Workers’ Compensation Symposium in Augusta on August 24, 2017.

Attendees will be interact directly with a panel that includes medical and legal experts and with Judge Elizabeth Gobeil, Director at the Georgia Board of Workers’ Compensation.  Speakers from Piedmont Orthopaedic will address their experiences and innovative strategies for managing workers compensation:

  • Utilizing a physician’s panel to bring employees back to work quickly.
  • The impact of early intervention to mitigate injuries and accidents.
  • Options for scalable on-site medical care.

More information can be found on GEA’s Augusta Workers’ Compensation Symposium page and online registration is available for the event.

Is Cyber Liability Insurance the ONLY option for your Business?

Cyber issues are in the news a lot today and we are sure everyone is thinking about how it apples to your business or family. As we continue our discussion regarding a new way to think about insurance we thought it would interesting to apply our philosophy to the Cyber Risk issue.

Cyber Liability Risk

Every business is at risk for a cyber breach. Even the White House recently experienced a cyber breach. Cyber breaches are now a fact of life, and every state now has mandatory requirements for data breach notification. Statistics show 39% of all cyber incidents affect businesses with fewer than 100 employees. If you store data, including private information on computers, use e-mail, generate revenue online, or use your computer to control production, manufacturing, or inventory, your company is at risk!

“High-profile attacks, including the data on 100 million customers stolen from U.S. retailer Target in 2013, and the emails filched from Sony’s film studios at the end of last year, have made companies fearful of the economic consequences of cyber robbery. Yet they haven’t done much to puncture the secrecy that surrounds the issue.” Said Mark Gilbert in a recent article on Property Casualty 360

Best Practices For Cyber Risk

While cyber liability insurance should be considered by every business, in addition, we also recommend specific procedures and defensive programs to limit or reduce your risk.

·        Make sure you comply with all state and federal laws

·        Have a written cyber breach policy

·        Don’t use the same password for multiple services

·        Apply software updates when necessary. Apple, Google, and Microsoft typically include security bug fixes and patches in their most recent software updates

·        Question your internet security at every level, including email. It may be time to encrypt all emails

·        Shred all credit reports and other sensitive data before disposal

·        Do not click on links or pop-ups, open attachments, or respond to emails from strangers

·        Only connect to the Internet over secure, password- protected networks

·        Follow all HIPAA laws

·        Hire an IT Director, or make one person responsible for network security

·        Focus on using long passwords (longer than 13 characters) and change frequently

·        Develop notification procedures

·        Do not open emails or open attachments from email addresses you do not recognize

·        Train employees on the use of laptops including out of office access

·        Invest in the latest anti cyber software

·        Verify that all your vendors comply with laws and statutes

Cyber Liability Insurance

Most businesses should consider cyber liability insurance which is designed to cover the costs of investigations, notification, and credit monitoring for affected individuals, regulatory compliance, defending lawsuits, and payment of any resulting judgments or settlements. The level of coverage your business needs is based on your individual operations and can vary depending on your range of exposure.

Getting performance feedback from your clients – 7 Questions you need to ask

By Michael Brenner, guest blogger, August 21, 2017

What’s the key to long-term business success? Customer satisfaction.

How do you know your customer base is satisfied? You have to ask them. Sounds simple enough.

“Hey, Mr. You-Just-Made-a-Purchase, satisfied?”


Another happy, satisfied customer. Back to business.

Not even close. This myopic view is where many brands get their customer feedback programs dead wrong. It is important to ask the right questions in order to get a multi-dimensional view of your buyers. You don’t just want to know if they like a product or service. Based on their cognitive, behavioral, and emotional tone of their responses, you want to get an understanding of their overall perception of what you’re selling and how well, or not, their needs are being met.

This means the quality of your questions matters much more than the quantity. In fact, most consumers are not interested in spending their precious time filling out your questionnaires and feedback surveys. Research shows that once a customer begins answering a survey, the drop-off rate is dramatic with each additional question, particularly for the first 15 asked. This means you want to keep your surveys to a 10 question maximum. And to a five-minute maximum. Don’t expect a customer to spend more than a few minutes answering questions, even with a good incentive for filling out your questionnaire.

What Is the Goal of Your Customer Feedback Surveys?

Short, sweet and to the point. You need to make every question count. In fact, the best customer feedback questions will bear unique insights into the psychology behind how your customer base interacts with your brand.

When deciding what questions to ask you first need a very clear objective. What do you hope to achieve? What data are you after? What do you expect to understand about your customer base from the survey? Make sure the questions you ask offer up answers to the most fundamental questions about what makes your buyers tick:

  • Do they understand the benefits of your product or service, do they realize how it can improve their life/work/health?
  • Are they motivated to talk about your product with other people – are they passionate about your brand?
  • How do they feel about your product?
  • Do you have specific demographic data you need to gather, such as income range, age, or personal preferences?

With a clear picture of your intentions, it’s time to choose the penetrating questions that are going to dig up useful customer information to help you improve the customer experience and boost your retention rates.

The Questions You Should Be Asking

1. How frequently do you use our product?

A customer may like something. That doesn’t mean they care about it, are motivated in any way to use it, or have the least interest in letting a friend know how much they like it. Think of it this way. You like chocolate, right? (If you’re one of those vanilla people, just substitute in). So, you are probably generally satisfied with any company that sells chocolate. In fact, a chocolatier would have to whip up some really unsavory sweets to prompt you to say, ‘nope, not satisfied’.

When you ask how often a customer actually uses your product, you get a much deeper insight into how much they value it. If someone eats your particular chocolate product every day, it’s safe to say you’ve got a loyal customer on your hands. Someone who only buys your chocolate two or three times a year, on the other hand, may only purchase it because their favorite chocolate bar is out of stock, not because they are excited about your product.

2. What is the one most important benefit from our product/service?

The key here is in asking for what your customer perceives as the top benefit. Cognitively, do they know what your product or service’s strong points are? What does your brand expect the greatest benefit to be? Are the responses of your customers the same? If not, what can be done in your marketing to help better inform your customers about how they can benefit from buying from your brand?

3. Have you shared our news/updates/posts on social media before? If so, how many times and on what social media sites?

Here’s your customer engagement question that will gauge your buyers’ behavioral response to your product or service. It also provides insight into the likeliness that your customers are also your social media followers – a strong step on the path to iron-clad loyalty. The answer to this question will help you segment your buyers to determine what type of nurturing they need to either become more engaged or to feel rewarded and appreciated for their loyalty.

4. What’s your priority – reducing costs or increasing productivity?

This is a core question for B2B marketers. It’s a must on any general customer feedback survey as it will reveal how happy (or frustrated) your buyers are with industry pricing. The trick to this question is that increasing productivity is always a priority. B2B buyers traditionally value the quality of a product or service over price. When a high proportion of respondents choose ‘reducing costs’ as a priority, you’ve identified price as an emerging market pain point.

By lowering prices or offering a discount to existing customers on their next purchase or next subscription renewal, you’re more likely to keep the customers you have. On the other hand, not responding to this feedback through some type of price incentive could lead to a higher churn rate.

5. What could we do to help you meet your goals?

This is the, ‘how could we improve?’ question. It’s just framed differently. Of course, you want to know what issues your buyers have with your product or service. However, some customers are not going to jump at the chance to complain about a product (unless they are truly dissatisfied). It’s just part of our social conditioning. By focusing on their needs and objectives instead of your brand’s, you’re more likely to get an honest response. It also gives you more insight into your buyer personas and what is likely to motivate them. This information is customer nurturing gold.

6. Why did you choose us over our competitors?

A business is only as good as its competitive advantage. This question will reveal what your buyers perceive as the unique value of your brand. And more importantly, why they may be sticking with you. You may also find that some of your customers don’t perceive any strong distinguishing features with your brand. They may purchase your product or sign up for your service because you had a good promotional offer or because you were the first brand that showed up in their Google search (nice SEO work, by the way!). Use this information to determine if your marketing needs to focus more on your brand’s UVPs. It will also reveal what strengths you may want to highlight more to attract new customers.

7. Do you have any questions for us?

You may get a ‘no’ response here. That’s alright. This is where you can open up the lines of communication to uncover any individual issues your current customers may have.

When a customer does pose a question, be sure it’s answered promptly. Here’s your chance to impress your customers. Give them a taste of your brand authenticity. Meanwhile, you can leverage your survey as a tool for building brand loyalty in addition to getting the invaluable insights on your customers’ needs, perceptions, and expectations. Getting a direct response will make a customer feel valued by your brand. More importantly, they will walk away feeling like spending their time to answer your questions was five minutes well spent.

This article appeared first on

The Power of Feedback

From an article published April 19, 2017 By Jennifer Chandler with the National Council for Non-Profits

When we stop listening we may miss feedback that could improve our work. Recognizing this, many charitable nonprofits have created “feedback loops” as an intentional process to ensure that they are first listening to what their beneficiaries must say, and second, that they incorporate suggestions from those they serve into the nonprofit’s operations and activities.

The classic example of a feedback loop may be a suggestion box. A more modern example is an online survey. If your nonprofit has upgraded its website recently, you’ll probably recognize that feedback loops play an important role in website design. A prime example is the federal government’s website, “Our Team used a human centered design approach to create We’ve asked our customers what they want and need and we’ve designed in response to that. We’ve tested and made adjustments based on their feedback, and will continue to do so as we add new features and information to the site.”

Perhaps your nonprofit is already using feedback loops, or is interested in collecting feedback to improve its effectiveness. If so, you may be interested in a funding opportunity through Listen for Good, or “L4G.” The Fund for Shared Insight, a collaborative effort among 30 grant makers, created the L4G initiative to learn more about how nonprofits can use feedback from the people they serve to “continually improve process and outcomes.” Eligible grantees don’t have to demonstrate prior use of feedback loops, but do need to demonstrate a commitment to collecting and using beneficiary feedback going forward. Applications are due May 26, 2017. Nonprofits can qualify for a grant by being nominated by a core funder from among those participating in the Fund for Shared Insight, or by another funder that agrees to participate. Here’s more information about this grant opportunity.

In her article,  “Four Early Lessons Learned in the Quest to Improve Feedback Loops in Philanthropy,” Beth Kanter shares examples of how several nonprofits supported through grants from the Fund for Shared Insight designed effective feedback loops, worked through the feedback data they collected, and “closed the loop” to demonstrate to their beneficiaries how their feedback was incorporated into the nonprofits’ practices. Interested in learning more about the Fund for Shared Insight?

How is your nonprofit using feedback?